Find the tabs
Look at the short ends of the box. You'll see a small perforated triangle or semicircle, often labeled 'Press Here to Lock Roll.'
The thing on your foil box you never pressed
The tabs on a foil box are easy to miss. Push them in, and they hold the roll's cardboard core so it spins without jumping out.
Quick answer
They're called end locks. Push the perforated tab on each end of the box inward and it pokes into the hollow cardboard core of the roll, pinning it in place like an axle. The roll can still spin freely — but it won't slide out of the box when you pull the foil. Reynolds Wrap even prints 'Press Here to Lock Roll' on the tab in plain text. Almost nobody reads it.

Official name
End locks
How it works
Pokes into the hollow cardboard core
Roll still spins?
Yes — just stays in the box
On plastic wrap too?
Yes, same design
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